About us

Who We
Really
Are

A Dar es Salaam-born agency with a continent-wide vision. Built to serve the brands shaping the future of East Africa.

2019

📍 Dar es Salaam, Tanzania

Our Story

Why Wana Prime exists

Wana Prime was born from a simple observation: East African businesses were underserved by agencies that didn't understand the local market, local culture, or the real challenges of growing a brand in this part of the world.

Founded in Dar es Salaam in 2019, we set out to build something different — a digital marketing agency rooted in Africa, powered by global best practices, and obsessed with measurable results for every client we serve.

Today, we're the trusted growth partner for 30+ brands across Tanzania, Kenya, Uganda, and beyond. Our team of strategists, creatives, developers, and data analysts work as one to turn ambitious visions into market-leading realities.

Work with us →

Direction

Where we're going and how we'll get there

Vision

To be the leading digital partner for businesses across Africa

We envision a continent where every African brand has access to world-class digital marketing expertise that respects local context and drives global-standard results.

Mission

Empower businesses with strategy, media, and digital solutions

To empower businesses with the strategy, media production, and digital solutions they need to build meaningful visibility, create lasting demand, and achieve exceptional ROI.

What Drives Us

Our core values

Excellence

We hold ourselves to the highest standard in every brief, every pixel, every campaign. Good enough is never enough.

Integrity

We say what we mean, do what we say, and never overpromise. Honest relationships build lasting success.

Innovation

We stay ahead of the curve — AI tools, emerging platforms, or fresh creative approaches.

Results Orientation

Every strategy, every asset, every campaign — pointed at one thing: measurable outcomes.

Partnership

We don't work for clients. We work with them. Your growth is our growth.

Leadership Perspective

“We don't sell services. We build visibility. We create demand. We deliver ROI.”

Peter Rusagira

Founder & CEO · Wana Prime Digital Agency

The Team

A multidisciplinary team built for results

Our team brings together expertise across digital strategy, creative production, technology, data analytics, and client success. We operate as an integrated unit — not siloed specialists.

Digital StrategistsCreative DirectorsVideo ProducersData AnalystsWeb DevelopersSocial Media ManagersSEO SpecialistsAI EngineersCopywriters